Why Should I Use An Infographic To Sell My House?

Generally speaking, an infographic refers to the visual representation of a data set. In its usual form, we can see many of them containing facts based on figures or statistics. Yet, some of them can also convey a story or message based on graphic data. In the world of real estate, such information graphics are becoming popular tools to sell homes. And if you are thinking of selling your house, here are the top reasons why you should also use some infographics.

It allows you to turn facts about your house into entertaining form.

With the use of available facts about your house, you can combine this vital information with your creative designs to persuade home hunters to see your house and eventually buy it. The colors, pictures, and other visual elements will help turn your texts and numbers more appealing and eye-catching. Infographics can help your advertisement escape a boring state.

It can help you show pertinent and unique information.

By using infographics, you can present unique information about your house which in turn can prove to be valuable sets of data. For instance, you can tell how many typhoons and earthquakes the house had hurdled without incurring significant damages. Try to merge the information with the graphics in a way that they will not only showcase creativity and artistry. Impress your target market with the kind of information you are presenting.

It is attention-grabbing.

With all the colors, pictures, and information used on your infographic – do you know that it can become attention-grabbing. Imagine yourself being the recipient of your own house for sale graphic advertisement. Wouldn’t you stare at the computer screen when you receive it in your inbox or perhaps when you see it in your social media account? Wouldn’t you take some time to look or scan what is it about when it’s on a flyer or on a piece of bond paper? Taking advantage of more retention through the use of combined textual and visual information, you are actually using the infographic for your target buyers to know even just a single fact about the house you are selling.

It is easier to understand and remember.

Compared with other forms of advertisement, infographics are much easier to understand. The conciseness of the information presented makes them easier to remember too. Take the instance of this article. While some of you will read this in its full context, some information presented herewith can be easily forgotten. But when the context of this article is presented in an information graphic, more points will be retained on your mind.

Now, are you still thinking of selling your house. Take the advantages that come with the use of infographics. If by any chance you want to seek professional help, your local real estate agent cannot only help you design a wonderful information graphic advertisement. He or she can also help you identify which facts to present to effectively persuade home buyers to make their offer.

10 Benefits of Using Infographics

An infographic is a collection of data or information put into a visual graphic image for quicker understanding and more effective retention. Visual marketing has been proven to be many more times effective than text.

According to 3M Corporation and Zabisco, 90% of information transmitted to the brain is visual and visuals are processed 60,000 times faster in the brain than text. The internet has taken visual marketing to the next level and infographics are becoming a major part of that growth.

There are many benefits to using infographics in your marketing and on your website.

1. Provide Facts and Figures – People love reading facts, numbers, statistics and other such data. Infographics can provide this information in a structured appealing way. Infographics are much more visually attractive than text which can increase interest which will give your site or blog more drawing power.

2. More Engagement – Visual graphics and images increase engagement. Using infographics on your blog could raise the level of visitor engagement by a very substantial amount.

3. Backlinks – Infographics can be a very effective way of building your backlinks. Encourage people to share your infographics with their visitors and provide a link back to your site. With more backlinks to your credit, your site will get better ranking and more traffic.

4. Easier to Understand – Besides infographics being visually appealing they are easier to understand than text data. The human brain can process and remember visual information better than text. This will certainly bring people back to your site for more information.

5. More Chance of Going Viral – By using infographics and giving your visitors attractive, visually compelling information, you are increasing your chances of your infographic going viral. Once it goes viral, the sky is the limit for your business.

6. Infographics are Being Searched – The searches for infographics have increased by more than 800% in just two years. Adding infographics to your marketing arsenal will get your website or blog included in that increase of traffic.

7. Social Media – Infographics are also on the rise in social media and by combining the forces of infographics and social media, who knows how far your business could go. Social media is a fast-paced platform and using infographics will keep you moving with the best of them. All the information is right there. There is no clicking to get here or there, nothing to sign up for or add time to your readers’ visit. People love having it all right now and providing them with informative infographics will do just that.

8. Make Them Yourself – Although infographics appear to be graphically complicated and expertly made, you can easily make them yourself and save a lot of money. There are sites such as infogr.am where you can design and produce your own infographics for free. Infographicsarchive.com shows you numerous free tools for making effective infographics. You will find many more resources for making your own infographics and taking much of the strain off of your marketing and advertising budget.

9. Build Your Reputation – Infographics will help you build a reputation as a person/website that offers attractive and easy to understand information and data. The word will spread and your website or blog will jump up in the rankings and get much more traffic.

10. Reach Target Market – Who do you want to be your target market? Who would be interested in the information you have to give? By using infographics, you can zero in on the information you want to provide and capture the attention of your target market. This, in turn, will increase your sales and income.

Although the wide-spread use of infographics is a fairly recent phenomenon, there is a reason for the immense popularity. Infographics can offer you an abounding amount of ways for your business to stay ahead of the competition. If you are looking to grow your business and make it more prominent, then infographics will surely help you and pave the road to success.

Three Ultimate Ways To Design A Unique And Appealing Infographic

Infographics have been on the web for some time now. This is mainly because the information that is distributed in the form of visuals has always been more appealing to the masses. But because of the new possibilities of HTML 5 for the web, new technologies and also the wide formation of data driven websites, infographics are again soaring to popularity and making one for your business is becoming a trend.

If you are ready to design an infographic for your business or for your client then doing so in HTML 5 is the way to go. But considering as there would be many businesses and service providers designing infographics, the real question is how you will be able to make your infographic break through the clutter.

This article puts together the 3 ultimate ways with which you can make your infographic stand out from the crowd. Read on below and you will understand step by step how to make your infographic highly sharable and appealing.

Step One – See If Your Have “Fried” Your Infographics Properly

Now this step isn’t some technical of cooking related process. The term “Fried’ comes from the initials of a basic analysis you need to do before crafting an infographic first. Here it goes:

• Fresh – is your infographic been made with a fresh idea?

• Relevant – is the information engaging?

• Informative – are your facts right and intriguing?

• Entertaining – Will the infographic draw viewers?

• Different – has this infographic been done before?

If you have attempted this questionnaire before you start working on your infographic, you will be able to map out your goals efficiently and design an infographic that draws in the viewer.

Step Two – Introduce Motion, Make Your Infographics Interactive

You can make your infographic more appealing and interactive by introducing motion into its graphics. For this purpose, you can use an HTML 5 animation tool known as Adobe edge animate which allows you extend your custom infographic design with movement. Adobe edge animate provides easy tutorials to designers who are new to Parallax and HTML 5 to begin with.

Step Three – Choose Powerful Data Source And Tools To Illustrate Them

Whether you have done the research or your client, without any reliable data sources an infographic will sink. And because data sources can vary, it is sensible to invest some time so that you can have quality data sources.

Some top infographic researchers suggest that Quora supplies the greatest publicly available datasets for accumulating raw data. Furthermore, you can also head to Piktochart and infogr.am that offer products for evaluating and collecting data.

Bottom-line

The three steps mentioned above are your key to designing an appealing and highly shareable infographics. Once you have gathered the information you need and your infographics is in the pipe line, plan ahead and start working on how will you be marketing your infographics upon completion.